Website crawl refers to the process of search engines like Google systematically browsing and indexing the content of a website. It is the way in which search engines discover new pages, content, and updates on a website. During a crawl, search engine bots follow links from one page to another, indexing the content and storing it in their databases for later use in search results.
The crawl process involves analyzing the structure and content of the website, including titles, meta descriptions, headings, images, and other on-page elements. Website crawl is important for search engine optimization (SEO) because it determines how easily and frequently search engines can access and index a website’s content. To ensure their website is crawlable, website owners should create a clear and logical website structure, include descriptive meta tags, and use internal linking to guide search engines to important pages. Regular website crawl is essential to maintaining a strong online presence and ensuring that website content is discoverable by search engines and users.